2627-12 Advertising, Marketing, Digital Services

This is a full-service contract that is grouped into nine (9) categories that represent the broad service needs of the College in the Advertising, Marketing and Digital Services area. The scope of this RFP is to solicit as many advertising options as possible within the College’s district. • Billboard Advertising • Newspaper Advertising • Radio Advertising • Social Media Advertising • Search Engine Optimization • Over-the-Top (OTT) connected TV streaming advertising • Targeted Video Pre-Roll advertising • Audience Extension / Display Banner Ads • App / Browser Placements • The intent is to award a three-year contract. Southwest Tech reserves the right to award multiple vendors in each category. An award is no guarantee of work.